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Practical Skills
Learn techniques you can immediately apply to customer acquisition, retention, negotiation and relationship management.
8-Week Intensive Professional Programme
Sales Management & Customer Relationship Management Course in Nigeria
Develop practical sales, customer service and relationship management skills through an eight-week professional programme available in Lagos, live online and through self-paced learning across Nigeria.
Programme begins 3rd October 2026
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The October 2026 programme has commenced.
8 WeeksStructured intensive training
3 ModesClassroom, virtual, self-paced
3 TracksSales, CRM or the combined route
1 GoalAccelerated professional growth
Why Join CISCSM
A Career-Focused Programme Built for Today’s Business Environment
Gain practical capability, professional credibility and the confidence to create measurable value in sales, service and customer experience roles.
02
Career Recognition
Strengthen your CV and professional profile with recognised membership and certification credentials.
03
Expert-Led Learning
Learn from experienced facilitators who understand modern sales, customer service and commercial performance.
04
Flexible Participation
Study through physical classroom sessions, live instructor-led virtual classes or self-paced online learning.
05
Professional Network
Connect with ambitious professionals, entrepreneurs, managers and industry practitioners across sectors.
06
Business Impact
Develop the capability to improve sales conversion, customer satisfaction, loyalty and long-term revenue growth.
Professional Courses in Nigeria
Sales Management and Customer Relationship Management Courses in Nigeria
CISCSM's October 2026 programme helps professionals build practical skills for revenue growth, customer acquisition, customer experience and long-term relationship management. Participants can study in a physical classroom in Lagos, join live virtual classes from anywhere in Nigeria, or learn through the flexible self-paced route.
Sales Management Course in Nigeria
This eight-week professional Sales Management course is designed for people who want to improve how they identify opportunities, manage prospects, close deals, lead sales teams and achieve sustainable revenue targets.
The training combines sales strategy with practical workplace application. It is suitable for new and experienced sales professionals, business development executives, account managers, entrepreneurs, supervisors and managers.
What you will learn
- Sales planning, territory management and target setting
- Prospecting, lead qualification and customer acquisition
- Consultative selling, negotiation and objection handling
- Key account and relationship management
- Sales performance measurement and team leadership
- Digital selling, email marketing, Meta advertising and AI tools
Customer Relationship Management Course in Nigeria
The CISCSM Customer Relationship Management course develops the knowledge and practical skills required to attract, understand, serve, retain and grow valuable customer relationships.
It is relevant to customer service officers, customer experience professionals, relationship managers, contact-centre teams, front-office staff, marketers, sales professionals, entrepreneurs and anyone responsible for customer satisfaction and loyalty.
What you will learn
- Customer relationship strategy and customer lifecycle management
- Customer experience design and service-quality improvement
- Complaint handling, service recovery and conflict resolution
- Customer retention, loyalty and lifetime value
- CRM systems, customer data and performance measurement
- Digital customer engagement and relationship communication
Why professionals choose CISCSM training
The programme provides structured training, flexible learning options, access to experienced facilitators and a route to professional membership and certification. You can enrol for Sales Management only, Customer Relationship Management only, or the combined Sales and CRM programme. The curriculum is designed around the realities of Nigerian organisations while remaining relevant to modern global sales and customer-experience practice.
Lagos & Nationwide Online Access
Study in Lagos or Join Online From Anywhere in Nigeria
Physical classes are available at the CISCSM head office at 88 Iju Road, off Jungle Bus Stop, Ifako-Ogba, Lagos. Professionals outside Lagos can participate through live virtual instructor-led classes or the self-paced online route.
Whether you are based in Abuja, Port Harcourt, Ibadan, Benin City, Enugu, Kano, Kaduna, Ogun State or another part of Nigeria, the flexible learning options allow you to develop your skills without leaving your current job.
Before choosing a route, consider your work schedule, preferred learning style and need for live interaction. The admissions team can help you select the most suitable option.
Choose Your Route
Select the Professional Track That Matches Your Career Goal
All three routes combine structured learning, practical application and professional certification.
Sales Management
For professionals responsible for revenue generation, business development, key accounts, territory growth and sales teams.
- Sales strategy and planning
- Negotiation and closing
- Sales communication and persuasion
- Sales team leadership and performance
- Customer relationship management in sales
Customer Relationship Management
For professionals focused on customer experience, service excellence, retention, loyalty and relationship development.
- Customer-centric service strategy
- Customer experience and retention
- Complaint handling and service recovery
- Relationship management and loyalty
- CRM technology, analytics and innovation
Sales & Customer Relationship Management
For professionals who want complete capability across revenue generation, customer acquisition, service excellence, retention and long-term relationship growth.
- Complete Sales Management curriculum
- Complete Customer Relationship Management curriculum
- Integrated sales and customer experience strategy
- Stronger cross-functional leadership capability
- Best-value route for both programmes
Membership & Certifications
Choose Your Qualification Path
See exactly what you will receive before choosing a learning mode. Your highest academic qualification determines the membership grade and academic award, while your selected course determines the professional certification.
Fee guide: the Naira packages shown below reflect the self-paced or live-virtual route, including the separate ₦10,000 application fee. Classroom tuition is shown in the Learning Options section below. International applicants may pay the stated US Dollar fee.
SSCE / Diploma Holders
Student Membership pathwaySales Management
Nigeria₦180,000
InternationalUS$300
Certifications awarded
- Student Membership
- Diploma in Sales Management (Dip.SM)
- Chartered Sales Professional (CSP)
Customer Relationship Management
Nigeria₦180,000
InternationalUS$300
Certifications awarded
- Student Membership
- Diploma in Customer Relationship Management (Dip.CRM)
- Chartered Customer Relationship Professional (CCRP)
BEST VALUE
SSCE / DiplomaSales & CRM (Combined)
Nigeria₦280,000
InternationalUS$500
Certifications awarded
- Student Membership
- Diploma in Sales & CRM (Dip.SCRM)
- Chartered Sales & Customer Service Professional (CSCSP)
OND / NCE Holders
Affiliate Membership pathwaySales Management
Nigeria₦180,000
InternationalUS$300
Certifications awarded
- Affiliate Membership
- Graduate Diploma in Sales Management (GDip.SM)
- Chartered Sales Professional (CSP)
Customer Relationship Management
Nigeria₦180,000
InternationalUS$300
Certifications awarded
- Affiliate Membership
- Graduate Diploma in CRM (GDip.CRM)
- Chartered Customer Relationship Professional (CCRP)
BEST VALUE
OND / NCESales & CRM (Combined)
Nigeria₦280,000
InternationalUS$500
Certifications awarded
- Affiliate Membership
- Graduate Diploma in Sales & CRM (GDip.SCRM)
- Chartered Sales & Customer Service Professional (CSCSP)
Degree Holders
Associate Membership pathwaySales Management
Nigeria₦180,000
InternationalUS$300
Certifications awarded
- Associate Membership
- Postgraduate Diploma in Sales Management (PGDip.SM)
- Chartered Sales Professional (CSP)
Customer Relationship Management
Nigeria₦180,000
InternationalUS$300
Certifications awarded
- Associate Membership
- Postgraduate Diploma in CRM (PGDip.CRM)
- Chartered Customer Relationship Professional (CCRP)
BEST VALUE
Degree HolderSales & CRM (Combined)
Nigeria₦280,000
InternationalUS$500
Certifications awarded
- Associate Membership
- Postgraduate Diploma in Sales & CRM (PGDip.SCRM)
- Chartered Sales & Customer Service Professional (CSCSP)
| Entry Qualification | Membership Grade | Academic Award | Professional Certification |
|---|---|---|---|
| SSCE / Diploma | Student Membership | Diploma | CSP, CCRP or CSCSP |
| OND / NCE | Affiliate Membership | Graduate Diploma | CSP, CCRP or CSCSP |
| Degree Holder | Associate Membership | Postgraduate Diploma | CSP, CCRP or CSCSP |
Programme Fees
Choose Your Preferred Learning Option
Choose one specialisation or study both Sales Management and Customer Relationship Management. The tuition fees below exclude the separate ₦10,000 application fee.
Self-Paced Online
Flexible independent learning with structured online materials.
+ ₦10,000 application fee (paid separately)
- 8-week structured programme
- Online learning access
- Assessment and certification
- Professional membership pathway
Popular Choice
Live Virtual
Instructor-led online classes with live interaction and support.
+ ₦10,000 application fee (paid separately)
- Live instructor-led sessions
- Interactive virtual classroom
- Assessment and certification
- Professional membership pathway
Physical Classroom
Face-to-face training with direct facilitator engagement.
+ ₦10,000 application fee (paid separately)
- In-person classroom sessions
- Direct facilitator interaction
- Assessment and certification
- Professional membership pathway
Course Curriculum
What You Will Learn Over Eight Weeks
Work through practical Sales Management and Customer Relationship Management modules, digital advertising, AI-enabled marketing and a final assessment.
Week 1: Foundations
Sales Course — Foundations of Sales Management
- Role and importance of sales in business growth
- Functions and responsibilities of the sales manager
- The sales cycle overview
- Aligning sales with overall business strategy
CRM Course — Foundations of Customer Relationship Management
- Evolution and importance of CRM
- CRM as a strategic business tool
- CRM in B2B versus B2C contexts
- Building a customer-centric culture
Week 2: Understanding Customers
Sales Course — Understanding Customers in Sales
- Consumer versus organizational buying behaviour
- Prospecting and qualifying leads
- Customer profiling and segmentation
- Value-based and consultative selling
CRM Course — Customer Needs and Expectations
- Identifying customer needs and preferences
- Customer behaviour analysis
- Segmentation and personalization in CRM
- Designing customer experience strategies
Week 3: Sales Process and Customer Experience
Sales Course — Sales Process and Techniques
- Stages in the sales process
- Building rapport and trust
- Handling objections effectively
- Closing strategies and after-sales follow-up
CRM Course — Customer Journey and Experience Management
- Mapping the customer journey
- Critical customer touchpoints
- Designing exceptional customer experiences
- Emotional drivers of loyalty and satisfaction
Week 4: Strategy and Engagement
Sales Course — Sales Strategy and Planning
- Sales forecasting techniques
- Pipeline and territory management
- Key account management strategies
- Aligning sales goals with organizational objectives
CRM Course — Customer Engagement Strategy
- Principles of customer engagement
- Multi-channel engagement across digital, physical and social channels
- Personalization and co-creation in CRM
- Driving customer advocacy through engagement
Week 5: Performance and Retention
Sales Course — Sales Performance and Leadership
- Monitoring and evaluating sales team performance
- KPIs and dashboards for sales managers
- Motivating and rewarding salespeople
- Leadership in salesforce management
CRM Course — Customer Loyalty and Retention
- Designing and implementing loyalty programmes
- Customer retention strategies
- Reducing churn and increasing customer lifetime value
- Metrics: CLV, NPS, CES and satisfaction indexes
Week 6: Technology and Future Trends
Sales Course — Digital Sales and Technology
- Sales automation tools and CRM integration
- Social selling and e-commerce strategies
- AI and predictive analytics in sales management
- Emerging global sales practices
CRM Course — CRM Technology and Future Directions
- Selecting and implementing CRM systems
- Integrating CRM with marketing and sales tools
- Data privacy, protection and ethical considerations
- Future CRM innovations, including AI, blockchain and predictive analytics
Week 7: Running Effective Digital Advertising
Facebook and Instagram Advertising
- Campaign objectives, audience targeting and creative development
- Budgeting, optimization and analytics across Meta platforms
Email Marketing for Lead Generation and Nurturing
- Building subscriber lists and crafting persuasive email content
- Automation sequences, segmentation and performance measurement
AI for Sales and Marketing
- Using AI tools for content creation and campaign optimization
- Audience targeting, lead management and marketing automation
Week 8: Examination
A final assessment designed to evaluate participants’ understanding and practical application of all topics covered during the programme.
Meet Your Faculty
Learn from Experienced Industry Practitioners
After reviewing the programme, awards and curriculum, meet the experienced practitioners who will guide your learning.
Mrs. Ogunrinu Omodhemime Belinda
Lead Lecturer
Dr. Steve Akadiri
Lead Lecturer
Dr. Yeside Abiodun Oyetayo
Lead Lecturer
Dr. Sunday O. Fayose
Lead Lecturer
Ms. Olayemi Victoria Aworetan
Lead Lecturer
Dr. Kayode A. Kolawole
Lead Lecturer
Dr. Ifedayo Owoseni
Lead Lecturer
Dr. Victor Orowale
Lead Lecturer
Mr. Oyeshomo Patrick Bankole
Lead Lecturer
Dr. S. Bhadmus Abudu
Lead Lecturer
Mr. Ojomo Olamide Olusegun
Lead Lecturer
Oladejo Clement Ayo
Lead Lecturer
Admission Journey
From Application to Professional Recognition
Programme Starts
03
October 2026
Complete your application early to secure your preferred course and learning route.
1
Submit Your Application
Complete the online application form and select your preferred programme and training mode.
2
Receive Admission Guidance
The admissions team will guide you through payment, documentation and programme onboarding.
3
Begin Your Training
Join your chosen learning route and complete the structured eight-week professional programme.
4
Complete Assessment
Demonstrate your understanding through the required programme assessment.
5
Earn Your Credentials
Progress toward professional membership and certification that strengthen your career profile.
CISCSM in Action
Moments That Define Professional Excellence
Explore highlights from CISCSM induction ceremonies, certificate presentations and professional recognition events. Click any photograph to view it in full.
Google Reviews
See What People Are Saying About CISCSM
Read independent feedback from members, learners and visitors on the CISCSM Google Business profile.
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Google ReviewsChartered Institute of Sales & Customer Service Management
★★★★★
See genuine feedback before you enrol.
Visit the CISCSM Google Business profile to read current public reviews from learners, members and visitors.
✓ Public feedback✓ Latest reviews✓ Opens on Google
Frequently Asked Questions
Everything You Need to Know Before You Apply
Which Sales Management course can I take in Nigeria?
CISCSM offers an eight-week professional Sales Management course covering sales planning, prospecting, negotiation, account management, digital selling, performance measurement and sales leadership. You can study in Lagos, through live virtual classes or by self-paced online learning.
Where can I study Customer Relationship Management in Nigeria?
You can study Customer Relationship Management with CISCSM through classroom training in Lagos, live virtual instructor-led classes or the self-paced online route. The programme covers customer experience, retention, complaint handling, service recovery, CRM systems and relationship strategy.
Is the programme suitable for working professionals?
Yes. The programme is structured for working professionals. The virtual and self-paced options are especially suitable for participants who need to combine learning with full-time work.
Can I attend the programme from outside Lagos?
Yes. Participants throughout Nigeria can join the live virtual route or use the self-paced learning option. Physical classroom training is available in Ifako-Ogba, Lagos.
Can I choose only one course?
Yes. You may enrol for Sales Management only, Customer Relationship Management only, or choose the combined route covering both professional areas.
How long is the Sales Management and CRM programme?
The October 2026 cohort runs for eight weeks and begins on 3rd October 2026.
How much is the CISCSM training programme?
Single-course tuition is ₦170,000 for self-paced or live virtual learning and ₦190,000 for classroom learning. The combined Sales and CRM route is ₦270,000 for self-paced or virtual study and ₦290,000 for classroom study. A separate ₦10,000 application fee applies.
What will I receive after completing the programme?
The programme combines professional training with membership and certification credentials based on your approved academic and professional entry route. Review the programme brochure or speak with admissions to confirm the exact credentials applicable to you.
Who should enrol for the programme?
The programme is suitable for sales executives, customer service officers, relationship managers, customer experience professionals, business development executives, entrepreneurs, supervisors, managers, career switchers and graduates.
How do I apply for the October 2026 cohort?
Complete the online application form, pay the separate application fee and submit any required information for admission processing. The admissions team is available by telephone, email and WhatsApp.
Take the Next Step in Your Professional Career.
Join the CISCSM October 2026 cohort and gain the skills, confidence and professional credentials to create greater impact.
Contact Admissions
Need Assistance? We’re Here to Help.
Speak with our admissions team about course selection, fees, learning routes, registration or any other enquiry.
CISCSM Head Office
Address:
88 Iju Road, Off Jungle Bus Stop, Ifako-Ogba, Lagos, Nigeria