Course Overview:
The Graduate Diploma in Sales builds on the foundational knowledge gained in the Diploma course. It is tailored for professionals who are looking to advance their career in sales by acquiring more specialized skills and in-depth knowledge of sales management and strategy.

Course Modules:

  1. Advanced Sales Strategies

    • Complex Sales Techniques
    • Strategic Account Management
    • Consultative Selling
  2. Sales Leadership and Management

    • Leading Sales Teams
    • Motivation and Performance Management
    • Sales Coaching and Mentoring
  3. Sales Analytics and Data Management

    • Sales Data Collection and Analysis
    • Predictive Sales Analytics
    • Data-Driven Decision Making
  4. Global Sales Management

    • International Sales Strategies
    • Cross-Cultural Sales
    • Global Market Entry Strategies
  5. Digital Transformation in Sales

    • Automation in Sales
    • AI and Machine Learning in Sales
    • Advanced CRM Tools
  6. Sales Negotiation and Conflict Resolution

    • High-Stakes Negotiation
    • Conflict Management Techniques
    • Collaborative Selling
  7. Sales Financial Management

    • Budgeting and Forecasting in Sales
    • ROI Analysis
    • Sales Compensation Models
  8. Legal and Ethical Issues in Sales

    • Compliance in Sales
    • Intellectual Property in Sales
    • Ethics in Global Sales
  9. Capstone Sales Project

    • Development of a Strategic Sales Plan
    • Industry-Specific Case Studies
    • Individual Research Project